A great number of primary and secondary schools from all over Italy enthusiastically participated at the creativitycontest promoted by Lucart Group, which this year has reached its fourth edition (see PJL n. 36).
Many schools welcomed this initiative with great interest, attracted by the possibility of supplementing their didacticprograms with a project capable of stimulating reflection on the theme “recycle, reduce, reuse” and instilling anecological conscience in students, as well as by the chance to win a year’s supply of Grazie brand recycled toilet rollpaper.
Great satisfaction for the Lucart Marketing team, promoter and organizer, but also for the teachers and all the moreso for the students who turned out to be very well prepared on the “ecological” theme proposed, and confirmedthemselves to be great creators and imaginative inventors.
A winning marketing initiative that, with an ethical and formative spirit, also answers one of the daily, concreteneeds of Italian schools, which - unfortunately - are increasingly finding themselves in need of didactical instrumentsand materials.
The rigorously ecological works made with paper or other environmentally friendly materials, are original and unique:board games, books and objects of daily use born from the free and unconditioned imagination of children!
…And - who knows - maybe among them is the right solution for the future of our planet!